Business Model: bottom-line driven
Revenue Model: a channel for generating revenue
Globalization (of markets)
Localization (cultural nuances)
Translation (word by word)
EDI (Electronic Data Interchange)
EFT (Electronic Funds Transfer)
-60% of internet content is in english.
E Commerce is: the exchange of info across electronic networks at any stage of the supply chain, whether it is B2B, B2C, or btw public and private sectors. (E Commerce is: commerce, but commerce accelerated and enhanced by IT)
E-Business is: the transformation of key business processes through the use of INternet technologies. Includes front and back-office applications. Redefines old business models. (IBM)
E Commerce is broadly equivalent to E business
-B2B 97%, B2C 3%
E Commerce Categories/Models:
- B2B: Supply-chain, Value-chain management (ie Dell)
- B2C: Commerce over the net (Amazon & Dell)
- C2B: Demand Aggregation (consumer groups)
- C2C: Community Groups (eBay auctions)
- B2G: Business to Government
Disintermediation: getting rid of the middle-man (driving the cost out of the supply chain)
- First Wave: EFT's, EDI's and VAN. Mostly in the US, therefore predominantly English. Piracy, hacking. Customers not technologically "ready".
- Second Wave: multi-lingual, multi-cultural, integration, broadband connection.
Product/Process Suitability:
- Commodity Item (hard to differentiate from competitors)
- Shipping Profile (how easily it can be packaged/shipped)
- High value-to-wieght value (ratio of shipping cost to selling price)
- Digital products
Pros of Ecommerce
- Increase sales through enhanced customer service
- decrase cost of handling inquiries and transactions
- reach new potential customers
- increase purchasing opportunities for buyers
Cons of Ecommerce
- difficult to calculate ROI
- perishable items difficult to sell
- cultural and lgeal obstacles
Global Issues in Ecommerce: trust, language, cultural, infrastructure
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